Bloomays

Redesigning the Talent board
Bloomays is a startup specializing in Tech recruitment, dedicated to making tech recruitment more efficient and enjoyable for candidates, recruiters, and companies.

Project summary

Talent Account Managers at Bloomays utilized Pipefy to manage and track the recruitment process, sharing data with companies via links. A minimal viable product (MVP) initially developed lacked effectiveness, prompting a thorough redesign. The goal was rapid development to accommodate new B2B client requirements.
Company
Bloomays
Date
December 2022 - May 2023
Role
Product Designer
Team
Julien Perron (PO)Loïc Calvy (CTO)

Problem statement

❌

Inefficient interface: The MVP suffered from poor user feedback due to its unintuitive interface and complex navigation.

❌

Limited collaboration: The existing system using Pipefy restricted real-time interaction and tracking between TAMs and companies.

Goal

🎯

Enhance user interface: Overhaul the UI to create a more intuitive and efficient user experience.

🎯

Implement features that enable effective collaboration and transparent tracking.

Interface before

Solution & Impact

👉

The focus was on simplifying navigation and improving data visualization to make the system more intuitive and user-friendly. The redesigned platform significantly improved efficiency and collaboration

Design process

I worked on this project through a process, from conducting a needs analysis to developing and testing a prototype with end users to validate the solution.

Empathize

User interview

‍

Define

User needs definition

‍

Ideate

Benchmarking, Sketching, Wireframing

Design

Visual Design,

‍

📔Empathize

User interview

Interview workshop

Conducted interviews with TAMs, companies, and the Product Owner to deeply understand the challenges and requirements. This phase involved listening the essential features for the MVP and planning for an advanced version based on collected feedback

💡Define

Goal & problem statement
User need definition

Aligning goals with user requirements

After gathering insightful feedback from Talent Account Managers (TAMs), we initiated an ideation phase with a whiteboarding session led by Loïc, the CTO, and Julien, the Product Owner. Together, we defined key problems, set objectives, and brainstormed solutions to refine and improve our recruitment platform.

✍️ Ideate

Benchmarking
Wireframing

Benchmark

The goal was not to reinvent the wheel but to be inspired by what was already working.

Wireframing

Initially started with different versions of paper sketches which I presented to be challenged and iterate accordingly.

Version 1 : Online display of talent data

Version 2 

Talent profile overview

🎨 Design

Style Guide
High fidelity screen

Design System & Style

This system was developed to ensure that all visual elements align seamlessly with the brand identity, while addressing the functional needs of our users. A figma extension to help developpers to be pixel perfect.

High fidelity screens

Translated refined wireframes into detailed high-fidelity mockups, showcasing the new interface's look and functionality. This step ensured all stakeholders could visualize the potential end product before final development began.

Results

  • Increased Efficiency: The new system reduced recruitment times and streamlined TAM and company interactions, though improvements were qualitative based on TAM feedback.
  • Positive user feedback: Both TAMs and company representatives noted significant improvements in system usability and functionality.